In the second activity of the Teacher Challenge, we were asked to analyze a blog post in terms of its effectiveness.If there's one blogger I don't miss, Darren Rowse from Problogger is the one. He just knows the drill.
One of his recent blog posts that grabbed my attention was
"What My 4-Year-Old Son Taught Me About Successful Blogging"
Here are some of the reasons this is a catchy effective blog post:
- Darren tells a story. He is personal, he connects.
- He starts by grabbing readers' attention through the title. Though it is a big one, it is totally effective into driving his audience to the text and video.
- He gives choices to readers: multimedia with the video, plus the video transcript.
- The video has a professional look, high-quality end.
- The reader feels as if you were there with him in the room just as if we knew him face-to-face.
- He has momentum in his story and he gets to his main goal stated in the post title. He doesn't disappoint the reader.
- He gives his message in one sentence "Tell something important to the world". He asks for action.
The next time I or you write a post, we'd better take into consideration Darren's 4-year-old son advice of telling something important to the world. Plus, using Problogger's author strategies to masterfully deliver a message. So, I bet you have an important message to the world. We all do. What's yours?
